trydak
Answer Engine Insights

What AI says about your brand

Monitor your brand's presence in AI-generated answers, discover which narratives are being built, and identify opportunities to reposition your authority. Our technology combines proprietary intelligence with open-source components to give you more control.

Map Your Presence

Find out how often your brand is mentioned across different AI engines.

Analyze the Context

Understand not only if your brand appears, but how it is described and connected to relevant topics.

Track Sources

See which websites and content are used as sources for AI answers about your brand.

Act with Precision

Use the data to fine-tune your strategy, increase visibility, and influence future outcomes.

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How it works

Track and shape your AI Presence

Visibility Score

Measure how often your brand appears in AI answers and your share of voice across AI platforms — all in one clear score.

Sentiment & Keyword Insights

See the language AI uses about your brand. Uncover patterns, dominant topics, and the tone shaping how you’re perceived in AI-driven search.

Citation Authority

Discover which sources shape AI answers about your brand and measure the weight each one carries in influencing the narrative.

Trends & Insights Over Time

Follow how your presence in AI changes over time across regions, topics and languages so you can catch opportunities early and address risks before they grow.

Competitive Benchmarking

Measure how your brand performs in AI visibility against competitors and market leaders — revealing where you lead, where you lag, and where to win next. BETA Now testing with ConsumerIA, our in-house autonomous agent that navigates, queries, and compares major AI engines to refine and expand these competitive insights.

Platform Comparisons

Compare how your brand shows up across different AI platforms, spotting gaps in visibility, shifts in tone, and opportunities to strengthen your presence.

Purpose-built tech to understand how AI talks about your brand

We mirror what millions ask AI every day to show the stories forming around your brand, what shows up, how it’s framed and where to improve. Built with open-source components you can explore and contribute to on GitHub.

Use your own prompts
or real user queries

Create prompts tailored to your business or run authentic queries sourced from real user behavior for truer insights.

Turn insights into action

Once you size your AI presence, get clear, data-driven steps to lift visibility, fix gaps, and strengthen narrative.

Insights from the consumer answer engines that shape your brand

We look at how major AI platforms actually answer people, capturing the real user experience instead of API data, so you know what’s showing up, how it’s being presented and where there’s room to improve.

ChatGPT

Track mentions, tone and cited sources to understand how ChatGPT frames your brand — and where to improve.

DeepSeek

See visibility and narrative patterns inside DeepSeek answers, with the links that influence them.

Grok

Monitor how Grok talks about your brand across topics, and surface the sources shaping its take.

Perplexity

Measure visibility, accuracy and citation authority inside Perplexity’s answers, all in one view.

Claude

Understand the tone, themes and evidence Claude uses when it describes your brand.

Meta AI

Follow mentions and context in Meta AI, with a clear view of the sources behind each answer.

Microsoft Copilot

Compare how Copilot represents your brand across products and queries, and spot gaps fast.

Google AI Overviews

See when and how you appear in AI Overviews, which pages drive inclusion and what to optimize next.

Frequently asked
questions

  • We capture the same experience people see on the sites themselves. Today we monitor ChatGPT, Perplexity, Microsoft Copilot, Google AI Overviews, Google AI Mode, Gemini, Grok, Meta AI and DeepSeek. Our focus is what appears in the front end that real users interact with, not API output.
  • Trydak tracks insights from AI answer engines using an asset-based setup. An asset can be a brand, a company, a product, a feature, a campaign or any other entity you want to follow.
  • Each configuration supports multiple assets. Many teams use separate configurations to follow different competitive sets. If you need to cover several product lines or categories, we can tailor it with you.
  • We use a query generation model that turns your topics into a normalized set of prompts. It asks about your subject in different ways that reflect how people search across traditional and AI interfaces. We’re building Conversation Explorer to bring real keyword feeds, and the current approach already mirrors user behavior well.
  • Yes. You can change, add or remove prompts at any time.
  • For engines that use RAG-style search, we monitor and analyze those responses. This includes ChatGPT, Perplexity, Microsoft Copilot and Google AI Overviews.
  • Yes. You can export raw Answer Engine Insights as CSV whenever you need.

Answer Engine Insights for teams

What we learned about AI crawlers from millions of server logs

In December 2024 we analyzed millions of requests across high-traffic sites and found crawl patterns that break common analytics assumptions. This post covers our method, what AI crawlers actually pick up, and how to structure content and architecture that they can understand.

How AI answer engines will reshape the next decade

Answer engines are changing discovery faster than social in 2009 and mobile in 2012. We outline what shifts first, how brand visibility and measurement evolve, and the practical steps teams can take now to stay in front of this wave.